Finanzas y Negocios Internacionales
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Item La negociación colectiva en las organizaciones desde una perspectiva teórica(Universidad Santiago de Cali, 2022) Sanchez Rivas, Karen Eugenia; Bernal Corrales, Danna Milena; Muñoz Rivas, Laura Tatiana; Duque Ceballos, Jose Luis (Director)The administrative management of organizational conflicts in the recent history of Colombia has resulted in a bleak outlook for most Colombian workers, since they have been violated by internal problems in their companies established for their development, international business and the delivery of benefits to certain actors who are political influencers in their region. Having the effect of protests, demonstrations and violence within the organizations. With the objective of describing the role of collective bargaining in organizations from a theoretical perspective, a documentary review was carried out which allowed knowing the scope of collective bargaining within organizations, highlighting that in the results obtained, this type of resolution of conflicts is a very useful tool for dealing with coexistence in organizations.Item Oportunidades para las micro y pequeñas empresas en el marco de la cuarta revolución industrial: evidencia empírica(Universidad Santiago de Cali, 2022) Caldas Baltan, Kewing Miguel; Bravo Garcia, Saulo (Director)The central purpose of the research is to determine the opportunities for micro, small and medium sized Colombian companies in the framework of the Fourth Industrial Revolution. Throughout the work, a theoretical presentation is made, as well as context analysis and statistical information related to the main theme. I4.0 represents a transformation of production, distribution, consumption systems and greater connectivity and access to information networks, for which the main characteristics of each of the components of this technological revolution are exposed, such as: artificial intelligence, Internet of things, big data, business intelligence, among others, in the same way the main difficulties faced by MSMEs both in Latin America and in Colombia are outlined, the challenges and opportunities that are expected with the technological transformations that will take place in the next 25 years. The focus of the work is mainly descriptive and exploratory, since it is a very recent topic and of which there is little research in the region, mainly focused on case studies rather than on a general characterization and impact of this technology in the business environment.Item “Análisis de mercado sobre las huertas urbanas en la ciudad de Santiago de Cali”(Universidad Santiago de Cali, 2022) Estrella Obregón, Gissell; Gonzalez Fajardo, Sandra Liliana; Mondragón Gahona, Christian Camilo; Gonzalez Clavijo, Daniel Antonio (Director)This market analysis on Urban Vegetable Gardens is carried out in the municipality of Santiago de Cali, as part of a sustainable economy strategy. Santiago de Cali, as part of a sustainable economy strategy. It starts with an assessment of the existing problem and examines the current situation through surveys, research and analysis of the results. Urban agriculture represents an opportunity to improve the food supply, Urban agriculture represents an opportunity to improve food supply, gardens are increasingly important in terms of food sovereignty, the population of Cali has the right to define its own sustainable policies and strategies for Small and medium sized production in urban gardens, given the absence of chemicals, is an option, in addition to generating employment and therefore income, thus creating food security, social relations, social transformation and care for the environment. This project examines and analyzes the current conditions of urban agriculture in Cali and its articulation In Cali and its articulation in the city to identify the commercial viability in the city. And taking into account the results of this project, for the majority of respondents, one of the main reasons for theItem El comercio internacional como impulsador para el cumplimiento del objetivo de desarrollo sostenible número 8 (ods 8).(Universidad Santiago de Cali, 2023) Carabalí Arango, Natalia; Hernandez Varga, Stefania; Giraldo García, Yisel; Romo Londoño, Herliz Juliana (Director)Within the framework of this research, Sustainable Development Goal number 8 (SDG# 8), which focuses on economic development and Decent Employment, will be explored in detail, estimating a fundamental role performance in the context of foreign trade and, therefore, in Latin America's ongoing process towards an appreciably sustainable development. To fully understand its importance in the region, it is crucial to delve into three key areas that are essential to achieve the overall objectives associated with strengthening sustainable growth; they are mainly described in depth and detail in the need for decent employment and economic development, organizational practices implemented as models for global monitoring and development strategies in the optimization and effectiveness of safe outcomes for the application of a local context, where it is expected to provide a comprehensive perspective that can lead to decision makers and relevant stakeholders in the region towards a more prosperous and equitable future.Item ¿Qué tan exitoso ha sido el modelo de franquicias en la internacionalización empresarial en Colombia?(Universidad Santiago de Cali, 2023) Acuña Dorado, Karol Julieth; Hoyos Herrera, Juan Pablo; Arenas Calderon, Laura Camila; Vanegas Casallas, Omar Hernan (Director)The objective of this article is to analyze how some Colombian companies have executed the franchise model at a global level, and allowed themselves to obtain business success, taking into account that it is a prevailing factor in the development of the organization, when making the decision to internationalize through flexible, innovative strategies consistent with business objectives. In this way, the research will show the effectiveness of this model, highlighting the general benefits and disadvantages; relevant strategies implemented in the sector, and an analysis in the business context. It should be noted that the study includes companies already established and successful in this model; concluding that to achieve a transcendental internationalization, a strategic direction must be taken with each of the various internal and external dimensions of the company, to strengthen competitiveness in the international market, allowing the integrality in the commercial, administrative and human tasks.Item Efectos de la apertura económica en la producción de papa en Colombia como consecuencia del TLC con la unión europea en el periodo 2015-2019(Universidad Santiago de Cali, 2023) Cuero Ramírez, Ingrid Masury; España Pabón, Katherine; Santander Acevedo, Faiver Andrés; Diaz Grajales, Carmen Alicia (Director)The objective of this research is to study the effects of economic openness on potato production in Colombia as a consequence of the FTA with the European Union during the 2015 2019 period, through the type of descriptive study which consists of the collection and interpretation of the information of the papero sector, with which it is intended to describe the characteristics of the production and the potato market in Colombia, analyze the behavior of commercial transactions of the potato between Colombia and the European Union and determine the degree of affectation in the potato production using the deductive method. Finally, with the result of the previous objectives, it is necessary to implement new alternatives for the export of potatoes and thus improve their processes (Training, Technology, Cultivation, Harvest and Marketing) allowing the industrialization of the sector.Item Gestión del riesgo cambiario para la toma de decisiones corporativas(Universidad Santiago de Cali, 2023) Atehortua Cardona, Einer Stuart; Hinestroza Riascos, Jhon Edwin; Ruiz Camargo, Rodolfo (Director)In this review article, a compilation of secondary bibliographic sources is presented with which it is intended to deeply analyze exchange rate risk and its effective management as an essential component in the corporate decision-making process. Fundamental concepts from different authors were analyzed, and then address them in such a way that they are fully understood, useful tools for risk management are reviewed, a couple of business cases are presented where the management of exchange risk is evident. Subsequently, a discussion of the topic is presented where it is evident how important exchange risk management is to achieve financial stability in organizations, emphasizing how this should be directly contemplated in the financial planning of organizations. Finally, we conclude on the importance of managing exchange risk in the current environment, using hedging strategies and incorporating financial derivatives as means to mitigate risk exposure.Item Variables que generan y destruyen valor en las pequeñas y medianas empresas colombianas(Universidad Santiago de Cali, 2023) Jiménez Ceballos, María del Mar; Moreno, José LuisThe following investigation identifies the financial aspects associated with small and medium Colombian businesses, allowing us to determine the growth of the business through its results. These indicators are support instruments necessary to make fundamental decisions in the process of designing strategies and orienting the company to create its own value. Regarding the fact that the main objective of this article is to identify the financial variables that all companies need to take into consideration to determine aspects that might affect positively or negatively the overall target or goal of the business according to its economic status. That being said, a thorough examination was made based on value drivers in the company finding out that the business does not create value due to generating low profit. Also, the analysis of indicators shows a financial risk. According to the results obtained from this investigation the main characteristics of small and medium businesses are the high debt levels and low profitability levels, therefore, we´re proposing strategies to decrease the financial failure risk.Item Análisis del transporte de mercancías colombiano y otros limitantes que afectan la internacionalización de las pymes(Universidad Santiago de Cali, 2023) Munera Arenas, Juan Camilo; Marquez Bonilla, Juan Pablo; Ramos Guevara, Marvin Santiago; Alicia Diaz, CarmenThe article highlights the importance of small and medium-sized enterprises (SMEs) in the economic and social growth of the country. In Colombia, where land transport is the most widely used means of transporting goods, dependence on land transport can have a significant impact on the competitiveness of companies. In addition, the lack of multimodal transport options can limit the ability of companies to diversify their markets and expand their geographical reach. Chile, on the other hand, has a better-developed logistics and transport infrastructure than Colombia, allowing Chilean companies to have greater export capacity and international competitiveness. In general terms, SMEs represent 99.5% of all companies in Latin America, generate 61% of formal employment, but only contribute 30% of the region's GDP. To help SMEs access international markets and improve their competitiveness, the importance of developing business skills and innovation is highlighted, as well as implementing good practices in their operations.Item Análisis de las oportunidades comerciales de Colombia en el mercado internacional del cannabis bajo el panorama legislativo a nivel mundial(Universidad Santiago de Cali, 2021) Espinosa Barragán, Julian Alberto; Beltrán García, LeonardoThe present investigation work consists of the analysis of the export potential and the commercial opportunities that Colombia has on the international markets under the panorama that every time more countries make flexible policies related to the medical and recreational cannabis use. The study was descriptive, making use of investigations, documents, articles and statistics extracted from academic data bases, business and economics magazines, government entities, established companies from the sector and other studies related to the legal status of cannabis nationally and internationally, in order to identify the viability of the export sector and the favorability for the national industry. Once the information was extracted, it proceeded, inductively, to analyze documentation regarding previous exports to countries where the substance has been already regulated. On the objectives development it was seen how the global trend, marked by two big economic occident powers, United States and Canada, important commercial allies of the country, tends to the substance legalization, letting glimpse that every time more countries will be part of that industry, as producers or consumers, and thanks to the geographic conditions of Colombia, that allow the production costs in comparison to the countries where its use is already legal, be significantly lower, the possibility to establish on this market, concluding that the international panorama on the medical or recreational cannabis commerce for the Colombian industry, is favorable, and where the only contingent is the legal situation, wrongly influenced by the antiquated, incompetent and retrograde image that exists about this substance.Item El comercio electrónico: Una oportunidad de crecimiento para las PYMES(Universidad Santiago de Cali, 2021) Lorza Viafara, Jeison Alejandro; Ervasti Contreras, Alexandra María; Gomez Lopez, Julian MauricioThe following article aims to explain how electronic commerce positively influences the growth of small and medium-sized companies (SMEs), which was investigated in different review and research articles in the databases present at the Santiago de Cali University such as science direct, Scopus and scielo, and different studies were found related to the evolution of information and communications technology (ICT) for the application of mobile commerce to this type of organization, in the same way, for To build this analysis, the need to adopt this dynamic according to market demands and the time of the technological revolution is first raised, then general and conceptual information on electronic commerce is indicated, then the advantages and disadvantages are identified and presented. With which entrepreneurs can be found when implementing this commercial method, and finally some aj You are necessary to consolidate growth in the company's value proposition, therefore, it is concluded that to guarantee the progress and permanence of SMEs in the market, constant innovation and training is essential.Item Impacto de la crisis financiera de 2008 en la bolsa de valores de Colombia en el periodo 2007-2008(Universidad Santiago de Cali, 2021) Vinasco García, Jairo David; Serna Ospina, Andrés Felipe; Gomez Lopez,Julian MauricioThe following article reflects the results of the research developed for "Impact of the 2008 financial crisis on the Colombian Stock Exchange in the period 2007-2008" aims to analyses the effects of the 2008 financial crisis on Colombia’s market economy. The methodology used were research and descriptive methods based on secondary sources. The result of the investigation was that the impact of the crisis hit considerably the company’s emitters of the BVC however with advance measures and injection of liquidity the companies until the period of study were recovering effectively.Item Variables macroeconómicas que inciden en la cotización del precio del petróleo(Universidad Santiago de Cali, 2021) Rubiano Arcila, Hector Julio; Reveiz, Miguel Angel; Granada, Ivan Andres; Gomez Lopez, Julian MauricioThis document shows the influence of precise macroeconomic variables on the price of a good, in this case oil. The impact is worldwide, so the research is not sectorized to a specific country or region, emphasizing reference countries when the oil market is spoken. The study of the variables that influence the price of oil, is made on the basis of registered and official documents such as databases, articles taken from authorized economic journals, statutes, etc., which have global coverage. The research takes as a reference a qualitative methodology to support the impacts of these variables, the empirical studies collected are the theoretical basis of the article. The relationship and importance between the price of oil and oil reserves, the influence generated in the oil market by the global powers that have them and their impact are demonstrated. In the second instance, it is shown how the oil policies chosen by OPEC control and manipulate the price of oil. Finally, the behavior of oil is reflected in market issues, seeing it from the perspective of supply and demand, generating clear fluctuations in its behavior.Item Derecho portuario, impacto socioeconómico debido a la privatización de los puertos de Colombia y su relación con los fines esenciales del estado colombiano(Universidad Santiago de Cali, 2020) Cardona Tangarife, Dylan Joan; Álvarez Díaz, Juan Manuel; Muñoz Giraldo, Juan David; Beltran Garcia, LeonardoA descriptive legal investigation was carried out, whose main objective is Port Law and the essential purposes of the Colombian State: Socioeconomic Impact, which allows establishing that in Colombia, the regulations in force that regulate the ports and their corresponding privatization, do not comply with the essential purposes, but rather on the contrary, it violates them, since although port societies present an unusual growth and report important utilities, another is the reality of port municipalities, which have seen the quality of life of their inhabitants diminished and they have a socioeconomic backwardness in terms of employment, housing, health and education. This is due to the fact that the national government keeps the economic consideration that the port companies must pay and not the port municipalities as it should be.Item Análisis de las estrategias de marketing para el sector de servicios(Universidad Santiago de Cali, 2021) Molina Blanco, Danna Alejandra; Burbano Cerón, José MaríaThe main goal of this article is to carry out a study of why it is important to know, analyze and apply marketing strategies in the service sector in order to identify the value of providing a good service to our clients until they become a potential client and in turn create a pleasant experience that helps position the company in a high standard of services. Also, you will be able to nourish yourself with information while knowing the importance of applying a good service marketing plan in a company and its different strategies that manage to impact the market taking into account the characteristics and failures that arise when providing a service. Within the article you will find important definitions from various pioneering authors on the subject and the triangle of services of Karl Albrecht and the Gap model or 5 GAP will be known.Item Propuesta de fortalecimiento del turismo gastronómico, mediante estrategias de promoción y operatividad en el municipio de Candelaria-Valle del Cauca(Universidad Santiago de Cali, 2021) Escobar Guzmán, Angie Marcela; Bolaños Riascos, Daniela Alexandra; Carabaí Larrahondo, Nilson; Gutiérrez Moreno, José LuisTourism is an economic activity that has aroused a lot of interest in governments and they see it as an opportunity to improve the quality of life in the sectors with the highest influx of visitors. The purpose of this research is to develop promotion strategies that allow the strengthening of the Candelaria-Valle del Cauca Gastronomic and Tourist Corridor. For the development of this project, a type of quantitative and qualitative research was used, that is, with a mixed approach. A sample was made of 46 people, who were businessmen from the restaurants of the gastronomic corridor, tourists who visit the area and officials from the Mayor's Office of Candelaria. As a result, it was obtained that the project is viable, because it will positively impact the entire gastronomic corridor in a direct and indirect way to various sectors such as transporters, accommodation and tourist guides, among others. The aim of this project is to provide training to the gastronomic tourism business sector to increase competitiveness in the Gastronomic Corridor of the Municipality and once generate operational and promotional strategies to strengthen this area.Item Propuesta para la creación de una empresa de reciclaje de material PET en el centro de la ciudad Santiago de Cali(Universidad Santiago de Cali, 2021) Rendón Raigosa, Andrés; Narváez Hurtado, José David; Salgado Delgado, Valentina; Gutiérrez Moreno, José LuisThis proposal describes the creation of a company located in the center of the city of Santiago de Cali. This has as main objective, reducing the contamination caused by PET plastic. Currently in the city around 2,500 tons of waste are produced per day and only 15% is recycled, thus presenting an entrepreneurial opportunity. The proposal helps improve the quality of life in the sector, offering job opportunities and better income. This proposal is developed based on the Logical Framework matrix, applying the descriptive type of study, through quantitative and qualitative methods. Additionally, the project is based on various ecological and economic concepts that can be applied to improve the environment and the opportunity for business growth. In this way, the proposal to create a company that allows the production of raw materials through recycling and the reduction of environmental impact is defined, having positive results with a VIR of 35% and a VNA of $ 106,310,710 thus demonstrating that the project is viable.Item Barreras de endeudamiento de las MIPYMES del subsector redes de comunicación y sistemas(Universidad Santiago de Cali, 2021) Correa Arango, Christian Javier; Valencia Mina, Ana María; Gómez Payan, Mauricio; Diaz Grajales, Carmen AliciaThis research aims to analyze the debt barriers of the companies belonging to the communications networks and systems subsector by searching for general requirements for the application and approval of a loan, and the identification of limitations of the companies in this subsector with based on the requirements, which facilitates the design of a technical tool for structuring new lines of credit or sources of financing for private, mixed or public entities for businessmen, entrepreneurs and NGOs. The type of research is descriptive and the approach is qualitative, using mostly secondary information sources such as scientific journals, articles, and books specialized in debt.Item Competencias interculturales en las relaciones internacionales(Universidad Santiago de Cali, 2023) Benavides Figueroa, Jhofer Arley; Aragón García, Andrés; Papamija Lasso, Yisel AndreaThe importance of intercultural competences of countries in the development of international relations in the current context has generated different aspects such as that the new societies have instituted a meeting between different cultures. A technique that establishes society differences, a privilege is formed through interculturality, which makes it possible to effectively generate the moment of interaction. The present review is relevant as it covers two concepts that complement each other sufficiently, characterization of the facts and situations in which the competences intervene. These two concepts assist to define the importance that through the use of a descriptive research method that seeks to delve into the elements. Consequently, the general objective is to establish the inherent relationship that has grown over the years, showing a change in political, social, economic and educational sectors. Regarding the findings, it is pertinent to mention that intercultural competences in international relations have a central aspect; It has countless reasons that establish a before and after, whether it is a process, or a planning oriented towards the management of the development of culture through relationships. On the other hand, when talking about interculturality, there are an infinite number of factors that encompass this and in turn are essential to take into account. Some of these include: empathy, equality, tolerance of diversity and positive interaction between the parties. Intercultural competencies and their diversification guarantee that the international relations sectors have a higher level. Nevertheless, the discoveries show that the educational sector also benefits greatly, since these competencies have become a fundamental pillar for adequate personal progress of each population member, generating a better development in international situations and the progressive improvement of the different basic pillars of society.Item Impactos de las tecnologías 4.0 en los mercados capitales(Universidad Santiago de Cali, 2024) Tenorio Ordoñez, Juan Pablo; Villarreal Toro, Sebastian Alejandro; Maldonado Vásquez, Maritza AdrianaThe main objective of this research is to show the impact generated by the Fourth Industrial Revolution on capital markets and its relationship with Fintech technologies, based on a bibliographic review methodology in databases of scientific journals, using keywords such as: Industries 4.0, capital markets, digital banking, financial system, globalization, among the most notable. This analysis allowed us to examine how digitalization and automation have reconfigured the operation of financial markets, enabling real-time transactions, cost reduction, and democratization of investment. The emergence of fintech has expanded the availability of investment for various investor profiles, facilitating fractional investment and access to updated information. Likewise, the evolution of the markets before and after this revolution is analyzed, highlighting the change from traditional intermediation towards a more inclusive and globalized environment. Regulatory challenges are also addressed and the importance of cybersecurity in this context is underlined.