Facultad de Humanidades y Artes
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Item Abordaje del síndrome de ansiedad desde el enfoque psicosocial(Universidad Santiago de Cali, 2023) Chica Rojas, Jenny Patricia; Henao, Carolina Giraldo (Directora); Cuevas Arenas, Héctor (Director)This bibliographical review aims to provide tools to identify the characterological traits of anxiety, the factors that may represent a risk or be protective in the person's social environment and the types of treatment and current interventions. Through the search in four databases, it was possible to carry out the analysis of 32 articles by authors in different countries of the American and European continent, a variety of professions and disciplines were evidenced that contributed a multiplicity of perspectives. As a result, it was found that there is a specific population that is mostly affected by AS (anxiety syndrome), women, as well as a range of ages ranging from 6 to 40 years who are more likely to experience an episode of SA either due to the educational or work context. Finally, as a discussion, it is proposed to be able to dimension new intervention alternatives to counteract the symptoms of AS and the proposal of a gender perspective to investigate the forms of oppression towards women and its consequences in the deterioration of their mental health.Item Abordaje Psicosocial en Salud Mental(Universidad Santiago de Cali, 2023) Ampudia Torres, Angelica Daniela; Castillo Castillo, Erika Samirna; Santacruz Cortés, Diana Valentina; Giraldo Henao, Carolina (Directora)The purpose of the following work is to know the causes and consequences of depression in adolescents; Depression is a mental disorder that largely affects adolescents. They are characterized by symptoms such as deep sadness, feelings of hopelessness and isolation, some have a lack of energy, difficulty concentrating, lack of interest in usual activities. The cause of depression in adolescents is not always constant, but there are factors that increase the probability of developing it. Generally there are risk factors such as physical, psychological, social, family and mental conditions, on the other hand there are factors that present adherence to mental illness, the stress of daily life, increased social pressure, age and style. of the life of the parents. An external factor of great importance is the use of substances, such as alcohol and drugs, consumed by adolescents. Taking the above into account, there are treatments that help alleviate the symptoms of depression when they are not identified. Treatments for teen depression may include therapy, medication, and family support.Item Abuso sexual infantil en la dinámica familiar en la ciudad de Cali(2024) Gomez Rodríguez , Yina Talia; Chacón Gironza, Laura Sofía (Directora)The present analysis aims to present the research conducted on sexual abuse, addressing the issues and factors related to this behavior in the family context, where children emerge as the primary victims of these assaults. Sexual abuse, a significant problem affecting defenseless individuals, especially in early childhood, is characterized by manifestations of power and domination perpetrated by authority figures within the family circle, such as parents, grandparents, uncles, or other close members. It is crucial to note that the occurrence of intrafamilial child sexual abuse is influenced by sociocultural factors. In this context, the analysis aims to delve into the sociocultural characteristics that impact cases of child sexual abuse within the family environment in the city of Cali. The methodology employed for this thesis project involved conducting a systematic review article of documents. This included an exhaustive investigation of documents and literature to determine the relevance and importance of the research, ensuring the pertinence of the addressed topic. The analysis covers findings related to family dynamics, family structure, roles and types of families, highlighting the significant impact of the violation of children and adolescents in these situations. This comprehensive analysis seeks not only to document the existence of child sexual abuse within the family setting but also to provide a deeper understanding of the conditions and contexts that favor its occurrence. This will enable the development of more effective strategies for prevention, intervention, and support for victims, considering the complexity of the socio-cultural factors involved.Item Acceso y permanencia que enfrentan los estudiantes de Trabajo Social víctimas del conflicto armado y social de la Universidad Santiago de Cali(2024) Yineth García, Geidy; Vallecilla Palomino, Yuly; Portocarrero Mancilla, Diana Vanessa; Ospina Nieto, Yovany (Asesor)The objective of this research work is to identify the social problems that affect access and permanence in higher education of students who are victims of social and armed conflict in the social work program of the Santiago de Cali University. Colombia has been the scene of one of the longest internal armed conflicts in the Western Hemisphere, which has deeply impacted millions of university-age young people. These young people, by overcoming their state of vulnerability, face great challenges to build a life project, with higher education being one of the main tools to achieve it. In this context, the study focuses on the specific challenges that student victims of the Colombian armed conflict encounter when trying to enter and remain in higher education institutions. The analysis focuses on students in the social work program at the Universidad Santiago de Cali, who have experienced various difficulties such as forced displacement and academic barriers derived from interruptions in their education. Using a qualitative methodology, based on life stories and focus groups, their experiences are investigated, as well as the strategies they have implemented to overcome these obstacles and continue their academic training.Item Accidente laboral de persona extranjera análisis desde trabajo social(Universidad Santiago de Cali, 2022) Muñoz Quigua, Kelly Nathalie; Raga Guzmán, Evelyn; Triviño Vargas, María Alejandra; Bedoya, María Teresa (Directora)Item Acompañamiento en acciones publicitarias para el In House Adland de la Facultad de Comunicación y Publicidad(Universidad Santiago de Cali, 2019) Flórez Pascagaza, Harold Andrés; García García, Andrea Estefanía; León Muñoz, John JairoBased on the research findings in each of the works carried out with the In-House (ADLAND) of the School of Communication and Publicity of the Santiago de Cali University, the mechanism of implementation used in each advertising process since its inception is evident until the final development, also, the contribution that the client generated against the objective presented by the campaign was identified. Through research and applied instruments, the appropriate process was evidenced and the importance that from the academy should be weaved between practice and theory. This work in the systematization of experiences through advertising campaigns is possible thanks to the accompaniment of the teacher and the link with the research seedbeds , also in the Collective worked problems in different communication cases that required concrete solutions from advertising communication. In this Degree Work, the researches that were generated for each advertising development that had a great importance from the communication that was established with the client are reported; It was also the opportunity to exercise a task that would put on the table the interference of the client, the opportunities and disadvantages to which we would face and the breakdown of traditional schemes, thus generating new proposals during the advertising process of two consecutive years.Item Afectaciones mentales en mujeres gestantes y parto humanizado(Universidad Santiago de Cali, 2023) Buitrago Rey, Claudia Lorena; Becerra Caviedez, Isabella; Echeverry Marín, Angie Nicol; Giraldo Henao, Carolina (Directora); Cuevas Arenas, Héctor (Director)Analyze the causes of mental affectations of pregnant women, the methods implemented to mitigate these problems in the mental health of pregnant women and how the process of humanized childbirth has been carried out in the clinical area. Method: it is a descriptive study, where a research process was carried out, in order to determine the causes that affect pregnant women's mental health, what methodologies have been implemented for the improvement and follow-up of such problems that they present. Result: it was found that pregnant women present significant changes where their mental health is affected, taking into account that in the investigations it was also found that many of the pregnant women face breakups, family violence, precarious economy, low schooling, physical problems such as diabetes, thyroid or preeclampsia, among others that affect their mental stability and it is totally pertinent to follow up, or methodology found music therapy and yoga, where also the investigation leads us to have relevant knowledge about humanized childbirth and its law which is very recent. Conclusion: the mental health of pregnant women is affected by variables that strongly alter their emotional state, which causes serious physical affectations where the mother and child are endangered, the most significant variable is sociodemographic where not having a financial and effective stability, the levels of depression increase steadily and dangerously.Item Afectaciones psicosociales en personas con antecedentes de violencia intrafamiliar en la fundación rayo de luz de la ciudad santiago de cali(Universidad Santiago de Cali, 2021) Pizarro Perea, Daniela; Piamba Giraldo, Valentina; Daza Gamboa, Daniela; Castañeda Zuluaga, Leydy Lorena (Directora)Item Afrodescendientes también son gente análisis de la representación de los afrodescendientes en la sección ‘gente’ del periódico El País de Cali(Universidad Santiago de Cali, 2020) Tascon Mulato, Rony Stiven; Bedoya Sandoval, Claudia LilianaItem Algunas determinaciones socio-históricas que incidieron en el aumento de la violencia contra la mujer durante la pandemia por el covid-19 en la ciudad de Cali en el año 2020(Universidad Santiago de Cali, 2022) Heredia Canchala, Nasly Dayanna; Figueroa Gustin, Natalia Andrea; Gamez Muñoz, Diana Carolina; Chacón, Laura Sofia (Directora)The objective of this research work is to be able to identify the social determinations that influenced the increase in violence against women during the covid 19 pandemic in the city of Cali in 2020. This research was carried out under the critical general theory social and gender theory, with a qualitative approach using documentary analysis as an instrument and semi-structured interviews as a complement to the results of data collection. The analysis of the collected information allows to identify the different social determinations that attribute to the increase of violence against women, where the economic, cultural, mental health aspects and the decisions made by the National government sharpen and allow to make visible the different types of violence. to which the women were subjected, this situation evidences at all costs the violation and lack of guarantees of their fundamental rights.Item Alimentación sentipensante en la construcción de territorios no violentos en la organización de base comunitaria Equipo Comunitario de Ladera por la Promoción de la Vida y la Salud-Ecolprovys(Universidad Santiago de Cali, 2021) Castro Oviedo, Nadia Alexandra; Hincapié Eslava, Diana Carolina; Gil Claros, María Fernanda (Directora)Item Análisis de cambios en la competencia oral en los adolescentes infractores del Centro de Formación Juvenil Buen Pastor (Cali) a través de las cápsulas radiales(Universidad Santiago de Cali, 2019) Santibañez Zamudio, Mauricio Andrés; Behar Leiser, OlgaColombia es escenario de diferentes fenómenos que han nacido como consecuencia de la violencia urbana en esas las principales ciudades, debido a que no se encuentran garantías laborales y apoyo por parte de las entidades encargadas, acuden a la delincuencia como modo de subsistencia la falta de garantías por parte del estado es también el dinamizador de deficiencias en el sistema educativo, violencia intrafamiliar y demás situaciones que afectan el sano desarrollo de la infancia y a la adolescencia. Para luchar en contra de las situaciones que afecta, a la población infantil y adolescente de Colombia, se promulgó la Ley de Infancia y Adolescencia (Ley 1098 de 2008), que tiene por objeto establecer normas sustantivas y procesales para la protección integral de los niños, las niñas y los adolescentes. Esta ley garantiza el ejercicio de derechos y libertades consagrados en los instrumentos internacionales de Derechos Humanos, en la Constitución Política y en otras leyes, así como el restablecimiento de sus derechos, cuando estos han sido vulnerados.Item Análisis de campaña de Alberto Bejarano al Consejo de Cali(Universidad Santiago de Cali, 2019) Londoño Jacdedt, Rodrigo; Muñoz Joven, Luis ArmandoItem Análisis de caso a partir de un accidente laboral para determinar las acciones de trabajo social(Universidad Santiago de Cali, 2022) Garcia, Diana Marcela; Herrera Lopez, Yuliana; Suarez Ruiz, Laura Camila; Bedoya Gutierrez, Maria Teresa (Directora)Item Análisis de caso de sentencia Corte Constitucional desde el rol de trabajo social(Universidad Santiago de Cali, 2022) Rincón Bonilla, Angela Maria; Martínez Gómez, Dara Isabel; Osorio Castro, Gustavo Adolfo; Bedoya, María Teresa (Directora)Item Análisis de caso: accidente en altura(Universidad Santiago de Cali, 2022) Carrero Serrano, Cathalina; Torres Mora, Rafael; Buitron Hoyos, Daniela; Bedoya, María Teresa (Directora)Item Análisis de la calidad del contenido del periódico utópicos de la facultad de comunicación y publicidad de la Universidad Santiago de Cali en las ediciones del año 2018(Universidad Santiago de Cali, 2020) Rojas Durán, Juan Camilo; Aguilera, Pedro PabloThe present work focused on the analysis of the quality of the content of the newspaper Utópicos of the Faculty of Communication and Advertising of the University of Santiago de Cali in the editions of 2018. For this purpose, each copy of the 2018 edition was reviewed, contrasting it with the rules and principles of the style manual of that publication. From this analysis of form and content, the journalistic quality was evaluated. The contents of the Utópicos newspaper were evaluated to corroborate whether the themes, genres, graphics and other aspects of its structure have met the editorial criteria defined previously. The work was carried out by means of media analysis sheets with variables that allowed a quantitative and qualitative decomposition of journalistic text. The study showed that the newspaper largely complies with the editorial guidelines of the Style Manual of the Utópicos newspaper in the informative treatment conclusion that demonstrates the value of training space in the highest journalistic standards of us students of social communication, being a very reliable media.Item Análisis de la estrategia publicitaria utilizada por la marca de vestuario femenino “ELA” en sus plataformas digitales durante la pandemia entre los años 2020 y 2021(Universidad Santiago de Cali, 2022) Hincapié Vélez, IreneThe research exposes the analysis of the advertising strategy of the brand women's clothing “ELA” on its digital platforms, of the above bearing in mind the problem caused by the juncture of Covid-19 towards brands in the textile industry, specifically to the fashion system in Colombia. In front of which it was proposed the objective of analyzing the advertising strategy used by the women's clothing brand “ELA” on its digital platforms during the pandemic between 2020 and 2021. To develop this objective, it was established a mixed approach, through a descriptive, documentary and explanatory research, applying the analytic-synthetic, ethnographic and descriptive methods. The development of this project was initially based on the analysis of the digital platforms used by the brand through nethnographic observation. On the other hand, tools such as interviews and surveys were implemented to know the scope and level of influence of the brand on its users. And it ended with the evaluation of campaigns of women's clothing brands, which were later compared with the campaign of the “ELA” brand, finding very significant data that gave light and guidance to the specific objectives raised in the investigationItem Análisis de la función del mensaje publicitario de la realidad virtual para el mercado inmobiliario (caso colinas El Mameyal) en el año 2021.(Universidad Santiago de Cali, 2021) Jaramillo Muñóz, Leidy Stephany; López González, Julián David; Barona Rengifo, Daniel Andrés; León Muñoz, John JairoThe purpose of this work is to investigate the way in which the advertising message of the Jaramillo Mora company is created, which uses virtual reality as the main resource to advertise its Colinas El Mameyal housing project. To fulfill the purpose, the main elements of virtual reality that were taken to advertise were investigated, how faithful they were to the reality they were trying to imitate and what perception the clients had when coming into contact with this new way of advertising of the company. In order to investigate these elements, different techniques and tools were used such as doing closed-question surveys, also interviews to have a much greater understanding of what the clients thought and a field diary was used to corroborate if the clients' actions were consistent with what they said in the interviews. All this culminated with good results in the good way in which people, mainly from Colombia, are receiving this new resource of advertising, since it is new in Colombia, but internationally it has been implemented for longer.Item Análisis de la incidencia del contexto habitacional en las relaciones socio afectivas de los niños y niñas de 0 a 3 años que conviven con sus madres privadas de la libertad en el centro penitenciario de jamundí valle del cauca 2021(Universidad Santiago de Cali, 2021) Nova Bautista, Jeisson Ramiro; Romo Melo, Amalfi Mildre; Sánchez Rodriguez, Mariela (Directora)