Formulación del plan estratégico para la fundación Icomsalud Ips. En el periodo 2020-2022

dc.contributor.advisorDuque Ceballos, José Luis
dc.contributor.authorDe la Cruz Devia, Gaspar
dc.contributor.authorHerrera Popo, Alexis
dc.creator.degreeTrabajo de grado para optar al titulo de Magíster en Dirección Empresarial
dc.date.accessioned2020-07-16T18:49:24Z
dc.date.available2020-07-16T18:49:24Z
dc.date.issued2020
dc.descriptionEn la actualidad las organizaciones deben diseñar e implementar un plan estratégico, ya que este permite tener una ruta direccionada generada previamente con dedicación, tiempo y objetiva, para lograr que sea sostenible y sustentable en el tiempoes
dc.description.abstractNowadays, organizations must design and implement a strategic plan, since this allows them to have a directed route previously generated with dedication, time and objectivity, to achieve that it is sustainable and sustainable in time. Strategic planning according to Serna (2003) "is a process through which the organization defines its medium- and long-term objectives, identifies quantitative goals and objectives, develops strategies to achieve these objectives and locates resources to carry out these strategies. This process is carried out through the analysis of its opportunities, threats, strengths and weaknesses, thus being a transcendental procedure for all companies. In order for strategic planning to have a high impact on the organization, management must keep the institutional mission and vision focused, and on what basis it takes goal-oriented actions. The process of strategic planning is a responsibility of high impact and lasting in time, and that carries out any decision process in a right or wrong way, which generated the decision of the formulation of the strategic plan for the foundation ICOMSALUD IPS, in the period 2020-2022,es
dc.formatapplication/pdf
dc.format.extent137 páginas
dc.identifier.citationDe la Cruz Devia, Gaspar; Herrera Popo, A. (2020). Formulación del plan estratégico para la fundación Icomsalud Ips. En el periodo 2020-2022. Universidad Santiago de Cali.es
dc.identifier.urihttps://repositorio.usc.edu.co/handle/20.500.12421/3480
dc.language.isoeses
dc.publisherUniversidad Santiago de Calies
dc.publisher.facultyFacultad de Ciencias Económicas y Empresariales
dc.publisher.programMaestría en Dirección Empresarial
dc.pubplace.cityCali
dc.rights.accesoAcceso Abierto
dc.rights.ccReconocimiento 4.0 Internacional (CC BY 4.0)
dc.rights.urihttps://creativecommons.org/licenses/by/4.0/
dc.source.institutionUniversidad Santiago de Cali
dc.source.repositoryRepositorio Institucional USC
dc.subjectOrganizacioneses
dc.subjectDiseñoes
dc.subjectPlanificación Estratégicaes
dc.subjectDirección Estratégicaes
dc.subjectCompetitividades
dc.subjectSostenibilidades
dc.subjectModelo Organizacional.es
dc.subject.keywordOrganizations
dc.subject.keywordDesign
dc.subject.keywordStrategic Planning
dc.subject.keywordStrategic Direction
dc.subject.keywordCompetitiveness
dc.subject.keywordSustainability
dc.subject.keywordOrganizational Model
dc.titleFormulación del plan estratégico para la fundación Icomsalud Ips. En el periodo 2020-2022es
dc.typeThesises
dc.type.spaTrabajo de Grado

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