Browsing by Author "Salgado Delgado, Valentina"
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Item Propuesta para la creación de una empresa de reciclaje de material PET en el centro de la ciudad Santiago de Cali(Universidad Santiago de Cali, 2021) Rendón Raigosa, Andrés; Narváez Hurtado, José David; Salgado Delgado, Valentina; Gutiérrez Moreno, José LuisThis proposal describes the creation of a company located in the center of the city of Santiago de Cali. This has as main objective, reducing the contamination caused by PET plastic. Currently in the city around 2,500 tons of waste are produced per day and only 15% is recycled, thus presenting an entrepreneurial opportunity. The proposal helps improve the quality of life in the sector, offering job opportunities and better income. This proposal is developed based on the Logical Framework matrix, applying the descriptive type of study, through quantitative and qualitative methods. Additionally, the project is based on various ecological and economic concepts that can be applied to improve the environment and the opportunity for business growth. In this way, the proposal to create a company that allows the production of raw materials through recycling and the reduction of environmental impact is defined, having positive results with a VIR of 35% and a VNA of $ 106,310,710 thus demonstrating that the project is viable.