Browsing by Author "Romero Obando, Ronel"
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Item La importancia de la innovación en las pequeñas y medianas empresas(Universidad Santiago de Cali, 2019) Romero Obando, Ronel; Cruz Aguilar, Pedro León (Director)This research article on the importance of innovation in small and medium enterprises is intended to review the literature of articles that address this issue, it is relevant to keep in mind that innovation is a process and not an end result. A search was performed on the Scopus, Scienciedirect, Taylor and Francis Group databases from 2014 to 2019 and 30 references were obtained. In which it was found that small and medium enterprises at the time of developing an innovation process, the main factors that take into account are the analysis of the environment, the benefits or profits obtained and other elements such as the analysis of affectation and creation of value for the different interest groups, the protection of innovation and the role of the different actors that participate in the process. In conclusion, it was obtained that in order to develop an innovation process, a good organizational climate must exist in the organization in all functional areas. As a result of a culture of innovation.