Browsing by Author "Arcos Troyano, Jeffrey ( Asesor)"
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Item Impacto de la Conciliación Preprocesal en Materia Penal en Colombia, para los delitos querellables.(Universidad Santiago de Cali, 2024) Rojas Loaiza , Jonier Stee; Arcos Troyano, Jeffrey ( Asesor)Online advertising has revolutionized the way legal services are promoted, allowing lawyers and firms to reach a wider audience through platforms such as Google Ads, but without compromising ethical and legal standards, transparency, regulatory compliance, and consumer protection. This article aims to compare the regulatory differences between Google Ads and traditional advertising platforms in Colombia and analyze their impact on legal services. The central research question is: How do legal services advertising regulations differ between Google Ads and traditional platforms in Colombia? Through comparative analysis we seek to identify the opportunities and risks of digital advertising in the legal field and make recommendations for compliance with ethical and regulatory standards.